THE STUDY OF PRICING IN THE SPHERE OF EDUCATIONAL SERVICES (ON THE EXAMPLE OF THE REPUBLIC OF MARI EL)
Abstract
The summary: the basic features of pricing of educational services of higher educational institutions Are considered. Research of the market of educational services of republic of Mary El is carried out. Recommendations about formation of price strategy depending on influence of the big spectrum of external factors are offered.
About the Authors
N. G. Ackoraeva
GOU VPO "Mari state technical University"
Russian Federation
Russian Federation
candidate of economic Sciences, associate Professor, GOU VPO "Mari state technical University", Department of management and business, Yoshkar-Ola
V. I. Shulepov
GOU VPO "Mari state technical University"
Russian Federation
candidate of economic Sciences, associate Professor, GOU VPO "Mari state technical University", Department of management and business, Yoshkar-Ola
Russian Federation
candidate of economic Sciences, associate Professor, GOU VPO "Mari state technical University", Department of management and business, Yoshkar-Ola
References
1. Белый Е.М., Романов И.Б. Ценообразование на образовательные услуги в государственных вузах // Маркетинг в России и за рубежом. – 2003. – № 3. – [Электронный ресурс]: http://www.mavriz.ru/articles/2003/3/180.html
2. Закон РФ «Об образовании» от 10 июля 1992 г. № 3266-1 (в ред. Федеральных законов от 13.01.96 г. № 12-ФЗ, от 16.11.97 г. № 144-ФЗ).
3. Чухломин В.Д. Ценообразование на образовательные услуги с учетом факторов внутренней среды организации // Маркетинг в России и за рубежом. – 2003. – № 6. – [Электронный ресурс]: http://www.mavriz.ru/articles/2003/6/1794.html
Review
For citations:
Ackoraeva N., Shulepov V. THE STUDY OF PRICING IN THE SPHERE OF EDUCATIONAL SERVICES (ON THE EXAMPLE OF THE REPUBLIC OF MARI EL). MIR (Modernization. Innovation. Research). 2010;1(2(2)):68-70. (In Russ.)
Views:
551
Email this article 