Generative AI as the second wave of cognitive externalization

R. R. Sidorchuk; Р. Р. Сидорчук

MIR (Modernization. Innovation. Research)
MIR (Modernizaciâ. Innovacii. Razvitie)

ISSN 2079-4665 (Print)
ISSN 2411-796X (Online)

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Sidorchuk R.R. Generative AI as the second wave of cognitive externalization. MIR (Modernization. Innovation. Research). 2026;17(3):396-416. (In Russ.) https://doi.org/10.18184/2079-4665.2026.17.3.396-416. EDN: bnjbgm

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ISSN 2079-4665 (Print)
ISSN 2411-796X (Online)

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About the Author

R. R. Sidorchuk
Plekhanov Russian University of Economics
Russian Federation

Roman R. Sidorchuk, Doctor of Economic Sciences, Associate Professor, Professor of the Marketing Department, Plekhanov Russian University of Economics; Honorary Worker of Education of the Russian Federation

Moscow

Scopus ID: 56426297800

Researcher ID: D-4239-2009

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